Most video creators want to turn their Youtube channel to a full time paying job.
But how do you really do it?
Is it about the number of views? or subs? The simple answer to that is yes.
But is there something else that you could explore as someone starting from the ground up?
Let’s talk about your Audience
- Know your audience
- Know who your target audience is
- Know your community
- Know who they are
The type of audience you are growing – this is what captures Brand attentions more in terms of valuing your audience. Adding to what have also been mentioned on the list, this is also measured by the purchasing power of your audience. The better target demographic you are reaching, the better value your audience would have to Brands.
The community that you are building thru gaining their trust, their love of you and your channel, their entrusting you with giving them a good product, is what makes up their value. Having these kinds of audience within your community increases your channel value as a whole simply because Brands value your audience more than they value your view counts.
Now how do you get to create this kind of community?
You must know the value they want from you as a content creator. Get their feedback. Communicate with them thru the comment section. Check their interest on your video by checking their watch time duration. Being able to identify what they are looking for and delivering it to them creates that human connection towards your audience. This means they will also entrust you with the products you bring in to your videos as they see it as being valuable.
Source: Tim Schmoyer video