You Tube Title – the goal is:
- Grab emotionally (Negative, Fear, Joy, Disgust, Anger, Curiosity)
- Be Clear – They Need to easily understand what they are about to see. Promise them a number, to prevent danger/pain/embarrassment.
- Promise to SOLVE a problem!
- Be Concise – Say what you need to say, and not a word more.
- Ranks for SEO – notice this is last, as it is important (especially a week or two after publication) but not as important as the top 3