RMRS

STANDARD OPERATION PROCEDURES (SOPs)

  • SOP | Writers
  • SOP | Customer Delightment
  • SOP | Social Media
  • SOP | Email Management
  • SOP | Content Management
  • SOP | Copywriting
  • SOP | Customer Service
  • SOP | Email List / Chatbots / Push Notifications
  • SOP | Human Resources
  • SOP | Onboarding
  • RMRS1 | Archive

Checklist For Writing An Email

August 4, 2016 RMRS1

 

the-perfect-email

Headline:

  • Double Title
  • Add a question mark
  • Negative Approach
  • Curiosity approach
  • Shock value
  • Hit Primal EMOTIONS
  • Respect, Sex, Confidence, Power, Money

First 5 Lines

  • Short & To the point
  • Hit emotions ASAP
  • Get to the point quick
  • Keep the reader engaged
  • Use a story
  • Scene Vs Narrative (Narrative explains a problem) (Scene makes you FEEL the problem)

Email Body (Skip This Part On A Short Email Approach)

  • Tell a story
  • Make them feel the pain point
  • Hint at the solution by sneaking in links
  • Avoid COMMAS

Call To Action

  • Bold this part
  • Be very clear in telling them what to do
  • Click HERE
  • Use words like Discover, Claim, Grab,
  • Insert the actual link below it. Not embedded into text

Conclusion

  • Ask them to send a reply

P.S.

  • Always include a PS – it could be promoting a YouTube video or our FREE products

 

SOP | Email Management

The Team

  • Dane Macato (3)
  • Gavin Parker (4)
  • Jamie Briones (9)
  • Jane Flores (17)
  • Kat Joyce (20)
  • Michael Medina (4)
  • RMRS1 (78)
  • Samuel Edwards (11)
  • Thomas Marshall (3)
  • Tina Myk (23)
  • Yuri (91)

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