RMRS

STANDARD OPERATION PROCEDURES (SOPs)

  • Writer SOPs
  • Content Management SOPs
  • Copywriting SOPs
  • Onboarding/Offboarding SOPs
  • Standard Operation Procedures

Default Tasks for IK

July 15, 2018 RMRS1

The following tasks need completion on every post. Those with asterisks are for sponsored posts only.

Post = video, article, email, social media

  1. (Steven) Look over calendar publications; determine need
  2. (Antonio) Determine idea for post
  3. (Antonio) Schedule post in IK.
  4. (Steven) Assign tasks in IK.
  5. (Steven) Reach out to MF guys and confirm sponsored post reqs: talking points, promo link(s) and discount code. Shorten link if necessary.
  6. (Mitja) Create SEO post in WP. Standard turnaround time, 48 hours.
  7. (Steven) Assign writer. Give deadline for draft and talking points. Standard turnaround time 72 hours
  8. (Writer) Confirm receipt and reply with talking points within 24 hours
  9. (Writer) publish draft on WP by deadline, within 48 hours of completing talking points
  10. (Antonio) Film video
  11. (Antonio) Assign video to videographer for editing. Standard turnaround time 48 hours
  12. (Videographer) edits video and uploads draft to ATS.
  13. (Videographer) Notify SM manager.
  14. (Jane) Request CC transcript from India, STT 96 hours. Request from writer if less time.
  15. (Steven) Offer feedback on review copy of video within 24 hours of receiving it.
  16. (Antonio) Offer feedback on thumbnails.
  17. (Steven) Assign deadline for Tall and Featured image to thumbnail artist.
  18. (Steven) Send approved review copy of video and article to sponsor.
  19. (Steven) Notify videographer of video’s approval or changes needed.
  20. (Videographer) Upload private final copy of video within 24 hours of approval notification onto RMRS main channel.
  21. (Antonio) Optimize video (title, description, tags)
  22. (Antionio) Choose video thumbnail
  23. (Antonio) Schedule video
  24. (Travis) Write sponsored email*
  25. (Steven) Double-check correct sponsor link everywhere it will appear*
  26. (Travis) Confirm correct links for email
  27. (Travis) Write and schedule chat bot message
  28. (Jane) Schedule video on SM: Facebook Page and group, Twitter, Google+, Linkedin
  29. (Steven) Edit and schedule article. Adds off for sponsored ones.*
  30. (Writer) Add T&F, embed video and assign Antonio as the author.
  31. (Jane) Promote Post and sponsored link (where applicable) on Instagram and within youtube five mintues after it goes live.
  32. (Jane) Engage on YouTube, in first 20 minutes of video going live
  33. (Jane) Promote article and video (NOT the youtube link) on Facebook page 24 after
  34. (Jane) Promote video on Twitter and Google+ again 24 hours after
  35. (Jane) Add deliverables to IK an hour after the post goes live
  36. (Steven) Send deliverables report to sponsor the day after*
  37. (Steven) Mark as complete
  38. (Jane) further promote sponsored post a week after. Update deliverables with new links.
  39. (Jane) further promote sponsored post a month after. Update deliverables with new links.

Content Management SOPs

The Team

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  • Gavin Parker (2)
  • Jamie Briones (9)
  • Jane Flores (19)
  • Michael Medina (4)
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  • Thomas Marshall (3)
  • Tina Myk (23)
  • Yuri (103)

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